Sticks & Stones Magazine

The Pulse of Youth Culture in the North East

Sticks & Stones Magazine is a youth-led, culture-driven publication rooted in the North East of England — documenting, amplifying and shaping the voices, stories and movements defining a new generation.

This is not just a magazine.
 It is the pulse of youth culture — for young people, by young people.

We exist to give voice to the unheard, platform the underrepresented and capture the realities shaping youth identity today — through music, fashion and wellbeing.

We treat youth culture seriously — not as a phase, but as a force shaping the future of the North East and beyond.

What the magazine is

More than a publication, Sticks & Stones Magazine is a living cultural platform — where creativity, conversation and community meet.

You don’t need experience.
You just need something to say.

This is where voices are discovered, developed and amplified.

WRITE FOR US — YOUR VOICE MATTERS

We actively commission, mentor and develop young writers, photographers, stylists and cultural creators.

THE NEW FOCUS

CULTURE THAT MATTERS

Our editorial direction is shaped by what young people actually care about — and how they experience culture today.

MUSIC

The Sound of the Streets

Afrobeats, Amapiano, Hip Hop, Rap and underground scenes.

We spotlight:

  • Emerging artists, DJs and producers
  • Local scenes shaping the North East
  • Global sounds influencing youth identity

FASHION

Style as Identity

Streetwear, independent brands and creative expression.

We explore:

  • Fashion as confidence, rebellion and storytelling
  • Young designers building their own brands
  • The intersection of culture, music and style

WELLBEING

The Real Conversations

The realities young people live through every day.

We create space for:

  • Mental health and emotional wellbeing
  • Pressure, ambition and identity
  • Masculinity, belonging and lived experience

FROM PLATFORM TO PATHWAY

Sticks & Stones Magazine is not an isolated publication — it is a gateway into opportunity.

We connect young creators to real pathways:

  • Editorial → Radio(One Tees Radio conversations)
  • Stories → Video(Channel TBX interviews & content)
  • Features → Live platforms(events, panels, showcases)
  • Creators → Enterprise(building brands, services and careers)

This is where creativity becomes confidence, experience and income.

A CULTURAL ECOSYSTEM — NOT JUST A MAGAZINE

The magazine sits at the heart of the Sticks & Stones Studios ecosystem:

  • Community Music Hub→ develops talent
  • Channel TBX→ visual storytelling
  • One Tees Radio→ broadcasting voices
  • RDM’D WEAR→ fashion & identity
  • Magazine→ documentation, storytelling & visibility

Together, we create a closed-loop cultural pipeline — where young people don’t just participate in culture, they shape it and build from it.

What partners get

Too many youth voices in the North East go unheard, undocumented and unsupported.

We are changing that.

  • Creating visibility where there was none
  • Building confidence through creative expression
  • Turning culture into real opportunities and pathways
  • Documenting a generation that deserves to be seen and heard

JOIN THE MOVEMENT

This is more than content. This is culture. This is voice. This is opportunity.